Writing an election manifesto needn’t be something to tear your hair out about. Essentially, your manifesto should state what you would plan to do in your time in office and what changes you would make. It is not an excuse to bad-mouth your opposition, or make unrealistic promises. Take some time before you write to think about what you believe you can achieve and what the voters would respond to.
Some top tips for writing your manifesto:
- Be concise and use clear language. Avoid long, complicated words – you won’t win awards for being clever and you might just alienate important voters.
- Use a font that is easy to read and at a suitable size. Text should be no smaller than font size 12.
- Make sure you have clearly stated what position you are running for and where students can go to vote (www.leedsbeckettsu.co.uk/elections).
- Set out your goals for your time in office and ensure they are realistic & achievable – officers are answerable to the student body who might decide to ask why you’ve not managed to rebuild the Union building. Work out what would make you vote for someone and think about which points would appeal most to students.
- Your manifesto is about you and not about your opponents. Avoid discrediting or disrespecting others and making reference to members of staff is a big no-no!
- Be relevant. There’s not much point telling everyone you like cute pussy cats when you’re standing for President. However, instances where you have shown leadership, tenacity, and tact would indicate to voters your suitability for the role.
- Keep it to a maximum of one side of A4. Voters will want to read what you have to say and are likely to give up if you have written the equivalent of the Oxford English Dictionary.
- Be creative and inspiring.
Once you have drafted your manifesto, you can run it past the Elections Team by popping into the SU Offices at City Campus or by emailing to firstname.lastname@example.org.